What Can SEO Do For Your Business?
When was the last time you used the Yellow Pages to find a local business that solved your problem? Years ago right? Your potential customers go to Google and search for solutions to their problems. If they need a dentist, a locksmith, a chiropractor, somebody to clean their house and so on they go to Google and search.
Google will then return some results - usually hundreds of thousands of them, but it's almost always the top few results that the customer clicks on. SEO stands for search engine optimisation and it is the process of making sure that your business website is one of the ones that appears on that first page of search results when your customers are looking for you.
If your business doesn't appear on Page 1 of Google when a customer is searching for a solution, they'll be clicking on your competitors site instead.